07 Mar

Mindshare Director Content - Gurgaon - Mindshare

Mindshare Director Content
Gurgaon HR
07 Mar, 2017 30+ days ago

Mindshare as the company that open the jobs vacancy, have some qualification and spesification especially for the Mindshare Director Content jobs vacancy. To find out more information and about qualification and spesification details, walkin interview schedule, the address of the company, the company contact info (email/phone number) of Mindshare company, please start to apply for the job vacancy with fill the jobs application with click the 'Apply This Job' button below.

Overview of job

The Content team at Mindshare is seeking an experienced professional in the space of branded content, sports marketing and partnerships with 8+ years of relevant experience. You will be responsible for a wide spectrum of projects on brand PepsiCo, including content creation across TV, digital, radio and other mediums. The other exciting aspect of the job is to create major partnerships for our brands across Bollywood, Hollywood and regional movies and driving the sports solutions what with multiple leagues sprouting in the country – ISL, Pro Kabaddi, IPTL besides the most obvious national favourite – cricket. There is a plethora of learning waiting to be explored as clients like PepsiCo, Motorola, Lufthansa, Grofers, Limeroad, etc demand not only regular traditional solutions, but a communication approach that can extend to multiple platforms through multiple solutions. Requires the person concerned to work very closely with clients, business and strategy teams, alike.

Reporting of the role: This role reports to the North Head of Branded Content

3 best things about the job :

  • You get to work on one of the largest brand portfolios in the country
  • You get to create develop and sell award winning ideas
  • Get to work closely with top content platforms across media

  • Measures of success –

    In three months:
    • Figured out the key stakeholders internally on entire client portfolio and present content ideas to them.
    • Leverage GroupM internal teams to deliver best in class output
    In six months:
    • Set up a process to ensure seamless delivery of services to the clients
    • Leverage GroupM internal teams to deliver best in class output
    In 12 months:
    • Emerged as the go-to person both internally and the clients for content solutions.
    • Become proficient is escalation handling and resolve conflicts.
    • Successfully mastered the art of winning content pitches for the clients

    Responsibilities of the role :
    • You will be responsible from bringing in platform neutral content based ideas for the Delhi clients at taking into account the business challenges of the client/s.
    • Develop, curate and collaborate on content and innovation across media
    • Identify resources to execute ideas and monitor the same
    • Find existing and create new technological platforms for the Delhi clients across the portfolio
    • Share and create Best Practices in content

    What you will need :
    • Radical thinking
    • Great Communication Skills
    • Smart professional who can think on his/her feet
    • Quick Decision-Maker
    • Solution oriented
    • Background in creating Content solutions
    • Any Graduate/PG (PG preferred)
    • 8+ years of relevant experience

    About Mindshare

    Mindshare, the global media agency network, and part of WPP, the largest marketing communications network in the world, has more than 7,000 employees, in 116 offices across 86 countries. Mindshare APAC has won over 300 awards in 2014/2015 and was the most awarded agency at the 2015 Campaign Asia Awards Festival. Mindshare was also recognised as the SMARTIES™ APAC ‘Agency Network of the Year 2015’ for the third consecutive year. Mindshare is also home to The 2015 Festival of Media Asia Pacific Rising Star – Jason Maggs.

    To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com

    India market overview

    The Indian media & entertainment industry grew by 12% in 2013 and touched INR 920b, despite the economic slowdown. Digital media advertising in India continues to grow at 35% in 2014, cementing India’s position as the third largest internet market with close to 250m users. The Internet growth is driven by mobile data and connectivity, making it an exciting market for digital advertising and content over the next five years. India also has a booming e-commerce industry with remarkable growth potential. With a new stable government in the center and renewed foreign investments into several industries, India is an exciting market for any media and advertising professional.

    GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential

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