Branding Manager Fortis Hospital Mulund - Mumbai - Fortis Healthcare
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To formulate brand plan and propose various Marketing strategies in accordance to corporate policy for hospital brand.
To take care of all the publishing material of the hospital namely: information booklet, leaflets, handbills, brochure, and other related materials.
These shall include the content, design, creativity and proof reading etc.
To plan various activities as per the phase wise Marketing Strategic plans.
To execute the various activities planned as per the phase wise Marketing plans for example, CMES, Workshops Camps, Patient Education Program, Life Style Management Program Etc.
To carry out Research activity related to marketing plan evolved.
To explore newer geographical area new markets, for customer target for hospital.
To explore new product feasibility for business plan.
To do regular fieldwork to understand and develop sound marketing plan.
Monthly detailed report of the activity should be submitted to the management
Weekly progress report should be submitted in brief to management about the activities assigned.
Support in all marketing purposes to the Head Marketing.
Verbal Ability/Communication Skill (Written & Oral)
Problem Solving/Decision Making
Presence of Mind
Salary: Not Disclosed by Recruiter
Industry: Medical / Healthcare / Hospitals
Functional Area: Marketing, Advertising, MR, PR, Media Planning
Role Category: Marketing
Role: Product/Brand Manager
Keyskills: Marketing Planning Branding Brand Planning Strategy New Product Business Planning Field Work Content Designing Proof Reading Customer Focus
Desired Candidate Profile
Education: UG -Any Graduate - Any Specialization, B.B.A / B.M.S - Management, B.Pharma - Pharmacy, B.Sc - Any Specialization
PG - Any Postgraduate, MBA/PGDM - Any Specialization, Marketing, PG Diploma - Any Specialization, Other